Big Little Breakthroughs: How Small, Everyday Innovations Drive Oversized Result
O-ANU-003
$17.79 USD
Great leaders of innovation know that creativity is not enough. They succeed not only on the basis of their ideas, but because they have the vision, reputation, and networks to win the backing needed to commercialize them. It turns out that this quality--called "innovation capital"--is measurably more important for innovation than just being creative.